In 2014, brothers Max & Graham Fortgang developed their own
blend of ceremonial grade matcha and opened America’s first matcha
cafe, MatchaBar, in Brooklyn.
They’ve been spreading the word across the country ever since, giving people the energy to be themselves one matcha at a time.
To create and encourage shared experiences powered by positivity.
To support self-expression by giving you the energy to be yourself, and do what makes you happy.
To make healthy, sustainable plant-based matcha energy using simple ingredients our customers understand.
In the new decade, the cost of doing business is doing your part to protect the Earth.
100% Carbon Offset
100% Recyclable Containers
Through a partnership with CHOOOSE, we support a CO2-reducing project in Virginia that voluntarily captures and destroys methane that otherwise would have been emitted directly into the atmosphere.